PRIVACY POLICY

This Privacy Policy explains how we collect, use, maintain, disclose, and protect personal information obtained through our websites, retail locations, mobile applications, customer accounts, and other services we provide. References to “we,” “us,” and “our” refer to the company responsible for operating these services and managing the information described in this policy. By interacting with our digital or physical services, you acknowledge that your information may be handled as described below, subject to applicable privacy laws and your available rights.

We may collect personal information when you create an account, place an order, communicate with customer support, subscribe to marketing communications, participate in a survey, enter a promotion, submit a review, attend an event, apply for employment, or otherwise interact with us. Depending on how you use our services, the information collected may include your name, email address, telephone number, billing or shipping address, account credentials, purchase history, preferences, and other information you voluntarily provide. Payment transactions may be handled by independent payment processors, meaning we may receive transaction-related details without directly storing complete payment card information.

Certain information may also be collected automatically when you browse or use our services. This can include your IP address, browser type, operating system, device identifiers, general or precise location information where permitted, pages viewed, links selected, search activity, and information about how frequently or how long you interact with particular features. Cookies, pixels, local storage, web beacons, analytics tools, and similar technologies may be used to support website functionality, understand visitor behavior, remember preferences, improve performance, and deliver advertising that may be more relevant to your interests.

We may receive additional information from third-party services, applications, social networking platforms, authentication providers, advertising partners, or other sources. Information obtained from these sources may help us verify details, improve our understanding of customers, support account functions, personalize services, and provide more useful information about products and services. The information available to us may depend on the privacy settings you select with those third parties.

Personal information may be used to operate and administer our services, process purchases and transactions, manage accounts, provide customer support, communicate with customers, deliver requested products, maintain service quality, improve our websites and applications, develop new offerings, conduct research, prevent fraud, detect security threats, troubleshoot technical problems, enforce applicable terms, and meet legal or regulatory obligations. Where permitted by law, information may also be used for promotional communications, personalized content, analytics, and interest-based advertising.

Where required by applicable privacy legislation, personal information may be processed under different legal grounds. These may include fulfilling a contract, pursuing legitimate business interests, obtaining consent, complying with legal obligations, protecting safety and security, or performing other activities authorized by law. If processing depends on consent, you may generally withdraw that consent for future processing, although withdrawal will not affect processing that occurred lawfully before the withdrawal.

We may create aggregated or de-identified information from personal information for legitimate business purposes. Such information may be used for analytics, research, product development, service improvement, reporting, and other activities where permitted by law. When information has been appropriately de-identified, we will not attempt to reconnect it with an identifiable individual except where permitted or required by applicable law.

Personal information may be shared with service providers that assist us with operating our business. These providers may support technology infrastructure, payment processing, customer service, fraud prevention, analytics, marketing, communications, fulfillment, and other business functions. We may also share information with affiliated companies, business partners involved in jointly offered products or services, and advertising providers that support promotional activities. Where advertising technologies are used, third parties may receive information about browsing activity, device characteristics, location data, or other identifiers to help provide advertisements or measure campaign performance.

Information may also be disclosed when necessary to comply with legal requirements, respond to valid governmental or law enforcement requests, protect the rights and safety of customers or other individuals, investigate suspected unlawful activity, enforce agreements, collect amounts owed, or protect the security and integrity of our services. If our business undergoes a merger, acquisition, financing transaction, restructuring, bankruptcy, asset transfer, or similar corporate event, personal information may be transferred as part of that transaction when permitted by law.

Because our business and service providers may operate in different countries, personal information may be processed, stored, or transferred internationally. The privacy protections available in another jurisdiction may differ from those in your country or region. Where required, appropriate safeguards will be used to help protect personal information during international transfers.

You may have choices regarding how your personal information is used. Promotional emails generally include an unsubscribe option, while certain transactional, administrative, security, or service-related communications may still be sent when necessary. You may also be able to manage text messages, mobile notifications, location services, and certain cookie preferences through the relevant settings on your device, browser, or account. Some advertising networks provide additional tools that allow consumers to manage interest-based advertising preferences.

Depending on where you live, privacy laws may provide rights concerning your personal information. These rights may include requesting confirmation that personal information is being processed, obtaining access to information, receiving information in a portable format, correcting inaccurate or incomplete data, requesting deletion, restricting or objecting to certain processing, withdrawing consent, and opting out of particular activities such as targeted advertising, certain forms of profiling, or the sale or sharing of personal information where applicable. You may also have the right to appeal a decision concerning a privacy request. Requests may be subject to identity verification and other procedures permitted by law to prevent unauthorized access to personal information.

Residents of certain jurisdictions may have additional privacy protections. For example, California residents may have rights under applicable California privacy laws concerning the categories of personal information collected, the purposes for which information is used, disclosures to service providers and other parties, and certain sales or sharing activities. Eligible California residents may have the ability to opt out of the sale or sharing of personal information for cross-context behavioral advertising and may exercise other rights provided by applicable law. California law may also provide protections against discriminatory treatment for exercising privacy rights and may allow residents to use an authorized representative under specified conditions.

Residents of Nevada may have additional rights regarding certain sales of personal information. Requests may be submitted through the available privacy contact methods in accordance with applicable Nevada law. Other jurisdictions may provide additional rights or protections, and we will handle valid requests according to the laws that apply to the individual and the relevant processing activity.

We retain personal information only for as long as reasonably necessary for the purposes for which it was collected and for other legitimate purposes permitted by law. Retention periods may depend on factors such as the nature of the information, the reason it was collected, customer relationships, legal requirements, dispute resolution, security needs, recordkeeping obligations, and legitimate business requirements. Once information is no longer required, it may be deleted, anonymized, or otherwise handled in accordance with applicable retention requirements.

Our services may contain links to external websites, applications, social media platforms, or other third-party services. Those services operate under their own privacy practices, and we are not responsible for their policies or how they handle information. Social media features, embedded tools, application programming interfaces, and software development kits may collect information according to the practices of the providers operating those technologies. Users should review the privacy policies of third parties before providing information through their services.

Our services are not intended for children below the minimum age established by applicable law, and we do not knowingly collect personal information from children in violation of legal requirements. If a parent or guardian believes that a child has provided personal information without appropriate authorization, they may contact us so that the matter can be reviewed and appropriate action can be taken.

Individuals located in the European Economic Area, Switzerland, or the United Kingdom may have the right to raise concerns with the appropriate data protection authority if they believe personal information is being processed unlawfully. Privacy practices may also be updated from time to time to reflect changes in our services, technology, legal requirements, or business operations. When material changes require notification under applicable law, appropriate notice will be provided. Continued use of the services after an updated policy becomes effective may constitute acceptance of the revised terms where legally permitted.

If you have questions about this Privacy Policy, our handling of personal information, or the privacy rights available to you, you may contact our privacy or legal support team through the designated customer support channels. We will review privacy requests and respond in accordance with applicable laws and regulatory requirements.